Managerial Decisions in the Function of International Business Development

Nedeljković, Dragan (2018) Managerial Decisions in the Function of International Business Development. In: International scientific conference: Management Development in Central and South East Europe. European Academy of Science ; European University, Belgrade, pp. 91-113. ISBN 978-86-7582-089-5

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Abstract

The Decision-making process in the international business operations implies the use of far more complex procedures which involve the influences of numerous factors such as: host country politics, market growth evaluationa, capital structure and sources, culture, laws... Management of multuinational companies is faced with making complex decisions about various international activities of their companies. Different influences of internal and external environment point at the scenario of future cahnges in the international business which sets new challenges before company management in the decison-makinf process. An increasingly pronaunced homogenisation of management in the world has an impact on establishing new criteria, approaches and methods in the decison-making process.

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