The Main Determinants of Agritourism Development in the Republic of Serbia

Kuzman, Boris and Prodanović, Radivoj (2017) The Main Determinants of Agritourism Development in the Republic of Serbia. In: The second International Scientific Conference Tourism in function of the development of the Republic of Serbia, Тourism product as a factor of competitiveness of the Serbian economy and experiences of other countries: thematic proceedings. Faculty of Hotel Management and Tourism University of Kragujevac, Vrnjačka Banja, pp. 500-517. ISBN 978-86-89949-23-0

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Abstract

The aim of this paper is to investigate whether agritourism, as additional activity of farmers, has a potential to advance their business and to determine what their conditions are for the agritourism offer. The key methods that are applied are historical method and interview, and other standard methods are used (analysis and synthesis, description, logic, etc). Agritourism means providing services by farmers to tourists, which contributes to the economic empowerment, agricultural development and related activities in rural areas. However, although significant progress has been made in development of agritourism activity in the Republic of Serbia, the state is not encouraging and it is necessary to make additional effort in order to help farmers to get interested in providing services to potential tourists, in order to make tourists interested in services of agricultural holdings. For agritourism development in the Republic of Serbia, it is necessary to develop adequate strategy, to invest in infrastructure, to educate farmers and potential tourists, to make promotions, financial incentives, legal framework and standard application.

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